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Playbook · Vol. 1 · Free

The Playbook.

The complete system for TikTok Live Shopping in Germany. 29 pages, from product selection to the reviewed show. Free as a PDF. Delivered via WhatsApp.
The cover of the 321.live playbook. TikTok Live Shopping. The complete system.

Vol. 1, 29 pages. The PDF lands directly in your WhatsApp chat.

What is inside.

The assortment

Pick products with data. Four roles, six slots, layered pricing.

The algorithm

Shoppable videos and pre-heat. How TikTok decides who sees your stream.

The show flow

Four phases, five script blocks, every promotion tool explained.

The game

Why games keep viewers watching. With two mechanics from our playbook of shows.

The rules

Six hard lines plus the German legal basics. So your stream never gets stopped.

The checklists

From T minus 7 to the review. Made to print for your control room.

How to get it.

Message us on WhatsApp

The button below opens the chat with a ready message. Just hit send.

Tell us who you are

Brand, seller or creator. One line is enough.

The PDF arrives in chat

Straight to your phone. You also get updates when a new edition ships.

FAQ

What does it cost?

Nothing. We share our system because good live shows grow the whole market. Whoever looks for a partner afterwards already knows us.

Why WhatsApp?

Because that is where we are reachable. No form, no newsletter inbox. You write, we answer in person.

Who is it for?

Brands and sellers who are serious about live shopping. And hosts and creators who want to learn the craft. One chapter speaks to them directly.

29 pages of system. One WhatsApp away.

Get the playbook via WhatsApp